BMW's Driving Assistant Plus is an advanced driver assistance system (ADAS) package designed to make driving easier and safer. It combines several camera- and radar-based systems that help with ...

If you'd like to get behind the wheel of some of BMW's latest - including the all-new 393-horsepower X3 M50 - you could get the chance soon. BMW is kicking off its 2025 Ultimate Driving Experience ...

The BMW Heart of Joy is a groundbreaking control unit designed to redefine the electric driving experience. Developed entirely in-house by BMW, this innovative technology integrates drivetrain, ...

The radical BMW Vision Driving Experience is a quad-motor, high-performance test vehicle that is being used to hone the advanced technology that will power its next-generation of Neue Klasse electric ...