— -- One year into her tenure working inside Nike's Innovation Kitchen, where the company's designers dream up the future, Tiffany Beers was given an assignment: Figure out how to make a real, ...

LOS ANGELES - Four years ago, Nike made history when it unveiled its revolutionary new self-lacing shoes, called the HyperAdapt 1.0. Now, the same technology can lace your Air Jordans. Nike’s ...

Nike is turning your Back to the Future dreams into reality. In 2011, the company released the Nike Air Mag, a play off Michael J. Fox’s kicks from the iconic movie. They lit up but didn’t do much ...

The first pairs of the famous self-lacing MAG shoes from "Back to the Future II" will be made available this month to the public, but you won't be able to buy them. You'll have to win them. Nike ...

The self-lacing sneakers that Michael J. Fox wore in Back to the Future II are now a reality, and Nike has set up a way to win a pair through the crowdfunding platform RallyUp as part of a promotion ...