In our sport, no piece of gear is probably scrutinized, inquired about, second-guessed or glorified more than the lure. “What did you catch ‘em on?” and “What color?” might be two of the most ...

The Lure Maker’s Challenge blends tradition and innovation, pitting top anglers and world-class lure makers head-to-head in a unique celebration of Hawaii’s legendary big-game fishing culture.

Subscribe to Marlin magazine and get a year of highly collectible, keepsake editions – plus access to the digital edition and archives. Sign up for the free Marlin email newsletter. In Polynesian ...

The modern trolling lure was invented here in Kona back in the 1950’s and people haven’t stopped arguing about which lure is the most productive ever since. This gives lure makers and their ...

The AI Lure Generator is just the beginning of Tackle.net's journey. Future plans include refining their AI tools, optimizing small-batch manufacturing processes, and fostering growth within the ...

WILBRAHAM — Celebrity fisherman Albert Gagliarducci, a.k.a. Al Gag, has dropped a lot of hooks in the water, but he may now have hauled in the biggest catch of his life. The 69-year-old from Wilbraham ...