We may earn a commission when you click links to retailers and purchase goods. More info. This certainly came as a bit of a surprise to me when Google shared the news, but they still plan to make new ...

Ever since Google acquired the brand in 2022 for $2.1 billion, the future of Fitbit has been hazy at best. Even as Google continued to produce Fitbit-branded smartwatches like the Sense 2 and Versa 4 ...

Maybe the Fitbit brand isn’t dead after all? During a press preview of the revamped Fitbit app last week, Fitbit’s head of product, Andy Abramson, nonchalantly hinted at new Fitbit hardware launching ...