Functional beverages — or drinks promoted as offering mental or physical benefits beyond hydration — are growing in popularity around the world. Hundreds of companies have jumped into the market, ...

Nootropics are a class of substances that may boost brain performance. They are sometimes called cognition enhancers or memory-enhancing substances. They can affect thinking and other mental functions ...

Known colloquially as “smart drugs,” nootropics are natural or synthetic substances that provide various forms of cognitive enhancement. Some nootropics, like caffeine, are stimulants that many people ...

Nootropic supplements are drugs, either natural or synthetic, that enhance cognitive ability. These “smart drugs” work by impacting brain cells in the central nervous system, particularly their ...

If you’ve heard the major buzz on “smart drugs” — or nootropics — in the health and fitness supplement world, you probably already know about their rumored positive benefits and might’ve considered ...

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In an era of relentless productivity demands and cognitive optimization, the pursuit of mental performance enhancement has spawned a multibillion-dollar industry. While pharmaceutical “smart drugs” ...

More Americans than ever are focusing on improving their brain health by reducing stress and lowering their risk of Alzheimer's, so it's no surprise that the MIND diet took the fourth spot on U.S.

Social interactions are great for your brain, but is your brain great for social interactions? Source: Photo by Helena Lopes on Unsplash Caveat: Nootropics are not supposed to be the only thing you ...

Brand-new tools to unlock your brain's potential! This expanded edition of the New York Times and #1 Wall Street Journal bestseller includes chapters on A.I., nootropics, discovering your brain type, ...

Following its acquisition by Beverage USA Holdings Inc. (BevUSA) earlier this year, mental acuity beverage company NERD is on track to become a nationally-recognized brand with new retail distribution ...