Sales promotions offer the customer extra value in return for purchases. The idea is for customers to buy more during the sales promotion period, thereby increasing total sales. Companies evaluate the ...

For a sales promotion strategy to be successful there needs to be a plan in place. When you design a sales promotion strategy, you need to make sure that the company is getting the best return on ...

It’s a tough world for retailers. New technologies enabling consumers to compare products and prices online have permanently changed the in-store shopping experience. Meanwhile, a sluggish economy and ...

Some shoppers find it difficult to resist the siren song of a discount. Buy one T-shirt for $8 or two for $12. Buy two bars of soap and save $2 off the total price. These types of deals can make ...

That is according to retailers interviewed by SN about summer sales results. Overall, summer bakery sales were anywhere from flat to a double-digit increase over last summer. Retailers reported they ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Arrow Truck Sales, Inc. a leading pre-owned truck source, announced several recent sales management promotions. Scott Taylor, who had served as branch manager of Arrow’s Kansas City location for the ...

Asos Plc is sticking with its plan to offer fewer promotions, even as a bigger-than-expected revenue drop disappointed ...

FORT LEE, Va. – Commissary shoppers who resolve to save more and eat healthier in 2022 can greatly help themselves by taking advantage of special in-store promotions and coupons, according to the ...