Behavior-tracking software firm Amplitude Inc. today launched a new, simplified platform experience designed to make it easier for users to get started with the company’s products. Called Amplitude ...

Laura DiDio is principal at ITIC. She has over 25 years of experience in IT as an analyst, consultant, writer and investigative reporter. Organizations across industries have more access to data than ...

Personalization has long been hailed as the holy grail of digital marketing. The ability to deliver the right message to the right person at the right time can not only improve engagement but also ...

Gone are the days when AI was merely a distant concept. Today, AI has already been integrated into our daily lives through various applications and services, transforming how we interact with digital ...

User data protection is a universal concern for businesses across all industries. In the digital age, personal data is a valuable asset, and its compromise can lead to severe financial and ...