The clicks filtered from your Google Ads reports are the instances of someone clicking repeatedly on your ad in order to increase your costs or to increase your clickthrough rate. Google Ads …

When someone clicks your ad, like on the blue headline or phone number of a text ad, Google Ads counts that as a click. A click is counted even if the person doesn't reach your website, …

About outbound clicks An outbound click occurs when a visitor to your website clicks a link that takes them to another website. For example, if your website myownpersonaldomain.com, links …

Use Google Tag Manager's click trigger to fire tags based on click events. When an element is clicked on a page that matches the trigger conditions, Tag Manager will automatically populate …

Invalid traffic refers to clicks and impressions on ads that aren’t a result of genuine user interest, including intentionally fraudulent traffic and accidental or duplicate clicks. Invalid traffic is …

Google Ads gives you several ways to bid for your ads, depending on what matters most to you and your business. Most advertisers focus on clicks, impressions, conversions, or views (for …

Clicks vs. Sessions There is an important distinction between clicks (such as in your Google Ads reports) and sessions (such as in your Audience reports). The Clicks column in your reports …

The Interactive Advertising Bureau (IAB) has published industry-wide standards for counting impressions and clicks. Campaign Manager 360 uses counting methodologies that are in …

Maximize Clicks is the simplest way to bid for clicks—you set a budget, and Google Ads does the rest. You don't need to choose specific bid amounts for your ad groups, keywords, or …

I'm receiving clicks from outside my targeted region Google identifies a customer’s location based on a variety of signals, including Internet Protocol (IP) address, settings, devices, and behavior …