Watch CNBC's full interview with Harley-Davidson CEO
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Watch CNBC's full interview with Harley-Davidson CEO
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Harley-Davidson CEO: We made desirability the overarching goal
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Watch Jochen Zeitz, CEO of Harley-Davidson, speak about his vision for balancing the authenticity of the legendary brand while steering the company toward a more profitable future. https://mgstn.ly/3A6V6J2 | Morgan Stanley
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